Innovations & Campaigns
Sent by Heaven
"That’s how it is written – that’s how it is baked" is the joyous message with which backaldrin is making people at iba 2009 sit up and take notice. Bibelbrot® (German for Bible Bread) is the latest creation. The ingredients, all of which are mentioned in the "Book of Books", are just as promising and enticing as the name of the new bread itself. Bibelbrot® is a particularly tasty and luscious wheat bread.
New Wholegrain Rye Mix
The "Wholegrain Rye Mix" is the new basic baking ingredient without wheat, but with numerous recipe ideas. Whole rye pita, walnut, raisin and fruit breads add a variety to the whole grain product line.
In the Bread Basket for Tough Softies
The new soft wheat buns are fully in tune with the times. In particular, the younger generation increasingly prefers soft and not crisp buns. The new wheat premix SoSoft and the super soft baking creations with their fine and delightful taste and a short bite are just the right thing.
Yeast dough, what more can you possibly want?
backaldrin’s entry in the market for all varieties of baked goods with yeast at iba 2009 is its Premium Yeast Mix. As the name indicates, the new basic baking ingredient stands out due to its first class quality.
New Doughnut Marvels
backaldrin's world of doughnuts already offers 18 recipe ideas for Viennese "Krapfen" (doughnuts).
Delicate and Tender Temptations
The new product "Viennese Short Pastry Mix" (Wiener MürbteigMix) is a revelation in backaldrin’s sweet product portfolio. It is quite easy to prepare and is sure to produce good results.
A Crispy Experience
The new and versatile CrispyMix with its multifaceted uses ensures the success of shortcrust "thalers", Florentine pastries and sprinkles.
The Secrets of Purple Wheat
Purple Wheat was first introduced to the baking world at the iba 2006. In the meantime, bakery products made of Purple Wheat are already being eaten in 40 countries around the world. The colour, history and taste of Purple Wheat make it unsurpassed and unequalled.
Viennese Fondant
Viennese Fondant Icing is very stable, easy and safe to handle. Its soft structure guarantees perfect icing for many different types of sweet bakery products.
Sacher Cake and Other Classic Cakes Made from Viennese Sacher Mix
The Viennese Sacher Mix offers versatile and flexible applications, and is suitable with all chocolate bottoms.
















